Website Strategy Training

October 30, 2019 9:00 am
October 30, 2019 12:00 pm
Runway Geelong - West 6, Federal Mills Park, 33 Mackey St, North Geelong 3215   View map


This short course will provide you with the knowledge to build purpose into your website with strategies for a website that suits your business goals while delivering a great user experience.

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Training Details

Is your current website not delivering what you need it to? Or are you about to embark on a web build? Are you making website decisions without knowing which direction is best for your business?

A website is the virtual storefront to your business. It is important the offline experience is transferred and recreated online. It can be tempting to jump into the design of the new website, but first we need to consider building a solid web strategy to ensure your website achieves what it is intended to.

This course is designed for business owners, marketing professionals and web designers who would like to get their website’s achieving their goals while delivering a great user experience. No website experience or hands on knowledge is needed.

Our website strategy short course is platform agnostic, you can apply this to any website platform. It will give you the knowledge you need to drive a website strategy to achieve the goals you need it to.

You will learn:

  • Web Strategy Framework
  • Best practices in strategising a website
  • How to priorities goals
  • What SEO and User Experience are
  • User Experience best practices (including A/B testing)
  • Best Solutions for your needs
  • How to setup a Gap Analysis and a road map for your website

WordPress Training Outcomes:

  • Knowledge to drive website changes your business need
  • Increased confidence to make website design decisions
  • Better understanding of SEO and User Experience best practices you can implement
  • Understand the purpose of your website

Morning tea provided.

Please contact us if you have any questions at [email protected] or 0448889143.


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